Graphic design studio specialised in
Branding & Packaging Design
Based in Lausanne, Switzerland, and active internationally, Studio Nüwa supports entrepreneurs, new or established businesses in creating strong, clear and coherent brand identities.
We design solutions tailored to your world and your goals, combining timelessness and authenticity.
Selected Projects
A selection of branding and packaging projects created for local artisans and businesses.
🟡 Seika – Branding and packaging for a Japanese tea farm, with a retro-premium visual universe adapted for the European market.
🟡 Earnest – Visual identity and full brand guideline for a socially-engaged food brand, built to strengthen consistency across all touchpoints.
🟡 Sorriso Coffee Shop – Branding and packaging inspired by the traditional Portuguese azulejos tiles of Porto: a solar, tactile and elegant identity that reflects the local culture and the gentle spirit of specialty coffee.
🟡 Le Provençal – Packaging redesign for a French artisanal pâtisserie. A warm, premium and authentic universe that highlights traditional craftsmanship.
Studio Nüwa creates visual identities that help brands and businesses stand out, gain clarity, and connect with their ideal customers.
Our approach: minimal, playful and vibrant design that reveals the essence of each brand and resonates with the people who encounter it.
Why “Nüwa”?
Like the goddess Nüwa, who shaped the first forms of life and restored harmony to the world ,
we shape visual worlds and tailor-made creative solutions.
Services
Brand identity & Logo design
Build a consistent, clear identity that reflects your values and attracts your ideal audience.
How it works:
① We analyze your brand and market
② We co-create a visual and strategic universe
③ We apply it across all your touchpoints
④ We deliver a reusable system + files + full brand guidelines
Packaging Design
Label and packaging design for your product packaging – exploring eco-friendly and sustainable solutions.
Print Design: Brochures, posters, leaflets, editorial design
Printed materials that showcase your products and connect with your customers at first glance.
Digital Design: Websites, Social media assets, Newsletters…
Digital and web design to strengthen your online presence.
Creative Visuals: Photography, custom illustrations
Product photo shoots and custom illustrations that enrich and personalize your brand universe.
Why choose Studio Nüwa
A clean and smart aesthetic
6+ years of graphic design expertise and 15+ years in communication
Local + international
→ based in Lausanne, but with a broad and multicultural vision
A personalized approach
→ every project is unique, no “copy-paste” design
Communication in French, English, and Japanese
Trusted by
A Chameleon Studio
I’m Mélanie, freelance graphic designer and founder of Studio Nüwa.
I work with passionate entrepreneurs and businesses in Switzerland and all over the world, especially in Japan, to create open, minimalist, and timeless designs and visual identities.
Inspired by a multicultural background that combines aesthetics and strategy, my approach focuses on clarity and consistency to create impactful visuals tailored to your industry and your vision to achieve your goals.
I like to prioritize active listening, trust-based relationships, and long-term partnerships.
What drives me is giving your message a voice and shape, and adding character to your image.
Ready to take action?